Product Engineering.

Launching a new product in the market is considered a crucial decision for every company. There could be opportunities available to excel amidst the fiercest competition, or there could be insecurity related to adoption, even for a monopoly. To add a fair amount of certainty to such uncertain situations, Product Engineering comes to our rescue.

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Faster time to market, superior customer experience and continuous evolution in the midst of uncertainties are the top challenges of disruptive product companies, hi-tech start-ups and internet businesses. Our product engineering services are designed to accelerate product development and bring business agility. We have helped 200+ product companies transform their ideas into market realities by solving most complex engineering challenges.

We cover the entire gamut of product engineering.

  • Product Consulting

    To make a product success, it is essential to have the right product with the right features, marketed to the right people at the right time and cost. Sounds too cliché, but it’s the ultimate truth. Our company does all the ground work and complex analysis to save your time and resources, so that you receive only the right advice on your product according to the prevailing market trends.

    Count on iWeb’s team of experts to reduce costs, mitigate risks and accelerate your product to reach the market faster. Our consultants are available just a call away whenever you need them.


    The product architecture is the foundation of a product development project. Which is why we at iWeb initially convert the product concept into a blueprint for its systematic execution. Taking the cue from the blueprint, we start working on the product design, finalize it and then convert it into the final product. During the entire process, our team keeps a close eye on product’s quality and functionality, as well as performance benchmarks.

    iWeb’s professional design and technology consultants have helped in the creation of performance driven products for various companies, coming from diverse backgrounds. The decision is yours, select the right solution and make a huge difference to your business.


    When it comes to great products, they have two things in common – attractive design and spell-binding experience for the users. One takes care of the initial impression, while the other makes a lasting impression. That’s exactly where iWeb’s design and technology driven approach in product design & UX comes handy.

    iWeb’s team of UX strategists, UI designers and technologists use their human-centered design and software development expertise to solve complex business problems for you. Our team applies a collective expertise of several decades and create both enterprise and consumer experiences, which is the precise reason why your product dominates the competition and help you gain a decisive edge over your competitors.


    Customer needs are driven by three main variables: cost, time & quality. Aiming at these three variables, companies strive continuously to increase their market share by launching new products periodically. The way to product development itself consists of a complex process that includes conceptualization, designing, development and marketing. But thanks to iWeb’s able team of product conceptualizers, strategists and marketers, all that is taken care for you with utmost care.

    Be it a totally new product or an upgrade to the previous version, with iWeb’s team by your side, you can take the competition head-on and minimize the uncertainties of the market for your product’s success.


    When integrating the newly engineered product, it is critical to manage the internal and external interfaces related to it. Which is why attention should be paid to interface management throughout the project. The products integrated after a well-planned process bear a high probability of passing product validation.

    While delivering the product, iWeb’s integration team ensures that the product is integrated as planned and behaves as intended.


    After the integration and handover of the product, it is essential to monitor it in real-time to ensure that it stays on track. Also, with the passage of time new components can be added to it to keep it relevant for the users.

    This is exactly where iWeb’s team extends a helping hand! We help you monitor your product 24/7, take care of its maintenance and suggest changes in the product if and when required.


How to build a great product?

Commonly Asked Problems of Product Companies

  • Go-To-Market fast with Minimum Viable Product approach
  • Product is ever evolving
  • In-premise is thing of the past, Cloud is the new present
  • User-experience is crucial
  • Data driven decisions
  • Adapt and scale-up continuously with changing technology

Constituents of our Product Engineering Practices

  • Engineering led by Design
  • Respond to change and adapt quickly
  • Processes led by DevOps and Continuous Integration & Delivery
  • Capability to handle chaos and variability
  • Agile mindset, Lean processes
  • Partners rather than vendors


  • What is a website prototype?

    An interactive demo version of a proposed website is known as a website prototype. It is used to gather valuable feedback from all stakeholders before initiating the final development.

  • What is user-centered design?

    User-Centered Design is the process of designing a service or a tool, such as a website’s or application’s user interface, from the perspective of how it will be understood and used by a human. It ensures the service/tool focuses on what users need before balancing it with the technical and business requirements.

  • What is wireframing?

    The structural level designing of a website is known as wireframing. The wireframes are used early in the development process to establish the basic structure of a page before addition of visual design and content.

  • What is customer profiling?

    It's a way to create a portrait of your target customers to help you make design decisions related to your service.

  • What are user journeys?

    A user journey is a path a user may take to reach their goal when using a particular website. It's used in designing websites to make user achieve their goal as quickly and easily as possible.

Have more queries?

Talk to our experts!

Let’s build a great project.

No matter the size of your project, we’d love to hear from you!
Get in touch via our website or call us at our Toll Free Number!


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