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Before going ahead with the cost of building a health and wellness app; let’s first clear one misconception – ”health and wellness are the same”.

Though people often coin the terms health and wellness as they are the same things, the thing is – there is a key difference between the two.

Health is defined as the state of being free from illness or injury, a more physical perspective. However, wellness refers to the overall balance of your physical, social, spiritual, emotional, intellectual, environmental, and occupational well-being. 

Together, health and wellness offer a comprehensive look at an individual’s overall quality of life. So, when we talk about creating a health and wellness app, we’re considering a platform that aims to cater to various aspects of a user’s well-being. 

But -why is there such a buzz around these apps? Well, that is what we will see below before moving ahead with the cost of developing health and wellness applications.

What is the market status of health and wellness apps in 2024 and beyond?

The market status of health and wellness apps is promising, specifically after the time of COVID-19 outbreak. In that period, global downloads of healthcare apps increased by an incredible 63%.


This image is showing health and wellness market stats in 2024

Image Source

With the increasing awareness about the importance of health and fitness, more and more people are turning to technology to help them lead healthier lifestyles. 

In fact, a report by Statista indicates that revenue of the global digital health market is on track to reach a staggering 660 billion USD by 2025.

It’s not only about market growth; the usage of healthcare apps has also shot up. 

There were over 300 million people who used health apps in 2023, which is way more than the numbers we have in 2018.

This image is showing the stats of the users of health app 2015 to 2023

Image Source

Isn’t that impressive? 

With such high demand, it is more convincing for companies and medical professionals to develop mobile applications for the healthcare industry.

But the big question remains: how much does it cost to build a health and wellness app? Let’s dive in to get some clarity.

Heath and Wellness App Development Cost Estimation

Now, coming to the numbers- the cost to develop a health and wellness app is based on various factors i.e.- 

  • The complexity
  • The features
  • The type
  • The development team location, etc. 

So, the exact cost for the development of a health and wellness app can be quite challenging due to the multitude of variables involved. 

However, having conversations with many mobile app developers, we get to know the rough estimate of it. As per them, the cost of developing a health and wellness app with a basic feature ranges from $30,000 to $100,000. 

But, for a more sophisticated app incorporating advanced features, the price range can even reach $250,000. 

Key takeaway: It’s worth mentioning that these are rough estimates. The actual cost can vary widely based on the specifics of your project.  

Moving on, let’s have a brief overview of the factors that are impacting the health and wellness app development cost.

Factors Influencing Health and Wellness Application Development Cost

As discussed earlier too, when we talk about developing a health and wellness app, several factors come into play. Among a few factors that impact the development of such healthcare industry apps, we have discussed below-

1. Type of Health and Wellness App

Are you considering a simple fitness tracking app, or does your vision include a more complex platform integrating various wellness services

The type of app you want to create plays a pivotal role. Whatever option you pick, you find a variety of options available to cater to different needs and preferences

Moreover, the user panels for the app may vary based on the health and wellness app type. Most categories of users include:

  • Patients or end users
  • Healthcare service providers, doctors, and medical staff
  • Admin or hospital management 

Furthermore, the rough estimation of the costs to develop different health and wellness apps are-

Health & Wellness App Type

Cost Estimation (USD)

Medical Networking

$30,000 – $60,000


$40,000 – $90,000


$50,000 – $200,000


$40,000 – $80,000


$60,000 – $300,000

Wellness (Full-fledged)

$60,000 – $160,000

Wellness (MVP)

$20,000 – $40,000

Health Monitoring

$50,000 – $100,000

Nutrition Planner

$30,000 – $60,000

2. The Platform you Choose

Furthermore, the choice between a native app (designed specifically for iOS or Android) and a cross-platform app (works across multiple operating systems) also affects the cost of building health and wellness apps. 

If you’re tight on cash and time to make your health and wellness app, think about using cross-platform app development. These apps are made with frameworks – React Native, Flutter, Xamerin, etc that allow for efficient development across various platforms. 

But keep in mind that they might not be as robust as separate native apps for iOS and Android.

Since native apps offer better performance and user experience, they are generally more expensive to develop compared to cross-platform ones.

3. The Choice of Feature Sets

Invariably, the more complex your health and wellness app, the higher the development cost. A basic app with fundamental appointment scheduling features will be more cost-effective to develop compared to an app that offers personalized health recommendations.

Adding AI, IoT, and blockchain to apps makes them more complex. For example, including AI to track diet needs a large database and an AI algorithm for analysis. This ultimately raises the cost. Your fitness mobile app development company will ask for more investment if you ask them to include advanced technologies.

4. App Design 

For a health and wellness app, the way it looks and works is super important. A good design makes it easy for users to use and keeps them happy. 

But, making the app look really fancy and adding lots of cool stuff like animations can make it more expensive and take longer to make. Also, if you want to customize it with unique themes or personalized features, that can also make it cost more.

5. The Location of the Development Team 

Likewise, the location of the development team is a key point that impacts greatly on the cost of creating a health and wellness application. An enormous variation in developers’ hourly rate takes place according to the region, which in fact affects the overall cost of the project. 

On the other hand, the micro-economic condition of the region where the team is based also matters as some regions with high labor costs are evident when compared to others. 

  •  North America: $80- $120 hourly
  •  Europe: $50-$100 an hour. 
  •  Asia: $25-50 per hour

It is vital to select between cost-effectiveness and competence while seeking for the appropriate healthcare app development company. Taking into account such factors enables a proper decision regarding whether your health and wellness app development suits your particular needs and goals exactly or not. 

Read more: Mobile App Transforming Healthcare Industry

6. Adherence to Regulations

The development of a health and wellness app that will conform to regulations or standards may very well raise the development costs. Going by the rule requires a thorough procedure that can incur all the costs.  

Moreover, in the healthcare industry, businesses should consider a few things while developing any digital product are-

Consideration Description
HIPAA Compliance Protects patient privacy and security of health information.
Data Security Ensures secure storage, transmission, and disposal of data (encryption, SSL).
Patient Data Privacy Comply with privacy laws (GDPR, CCPA).
Clinical Validity Provides accurate and reliable health information based on clinical standards.
FDA Approval May be required for medical device apps.
ADA Ensures the app is accessible to individuals with disabilities.


Compliance complexities not only take time but also require specialized knowledge, which pushes up the cost of creating a secure and compliant app. 

In a nutshell, in order to achieve accurate costing and successful implementation of the health and wellness app, it is vital to have a good knowledge of the regulatory frameworks. 

There are more factors like integration of third-party APIs, technologies used, cloud vs on-premise deployment, etc also impact the development of health and wellness mobile apps.

But, is there any way that we can implement to lower down cost? Of course, there is. Let’s have a consideration of those strategies.

Developing a Health and Wellness App: Cost efficient Strategies

One of the must-do things when beginning the health and wellbeing app development process is to be effective in budgeting. Below are the methods of cost optimization that allow you to build your digital health platform, but still remain successful in your business. 

1. Selecting a Perfect Development Strategy

It becomes a must to choose the best mobile app development approach for cost-effective management of the project. Agile processes including Scrum promote human adaptability and allow all the necessary modifications related to feedback and budget issues. 

Plus, iterative development, one of the core components of Agile, helps to progressively move ahead of the health and wellness app. It also efficiently keeps the resources. In this way, a proper budget and future preparations can be made.

2. Focus on the MVP Development

One can cut minimal falls in investment to develop a healthcare industry app by applying the minimal viable product (MVP) as an initial step. With this approach, you can cut down costs by concentrating on the key elements and omitting not-proven usability areas. 

Besides, the MVP feedback can act as a guide to all the ongoing development, thus, linking with real user experience and reducing the health and wellness app development cost.

3. Inhouse vs. Outsourcing Decision

The decision on whether to outsource or in-house health and wellness app development would really affect the project costs. 

In-house development of the project means getting closer to the process and better results in accordance with company culture, but often is expensive.  This option works in terms of management and collaboration, as it is easier with the in-house team.

On the other side, outsourcing gives cost efficiency and the possibility of global talent pool utilization. You can work with remote app developers in India or an outsourcing mobile app development company in India with the required skill sets following the time you want.

Careful planning and logical decisions may bring a higher reduction of development costs of the app related to health and wellness.

Now, besides budgeting or cost to build health and wellness apps, one that is also important for you to know is -how to develop them. So, have a look at the steps you can follow to develop one healthcare & wellness app for your business.

Bonus visit: IOT in Healthcare

Steps To Develop a Health and Wellness App

It takes careful planning and consideration to develop a health and wellness app. Here’s a step-by-step guide to help you through the process:

Step 1: Define Your App’s Purpose and Target Audience

Clearly define the purpose of your app. What specific health and wellness aspects will it focus on? Besides, it is vital you know the demographic or health-related segment you want to target with your app. For example, are you targeting fitness enthusiasts, people looking to improve their mental health, or those with specific health conditions?

Step 2: Research and Analyze the Market

To have the unique selling points (USPs) that will set your health and wellness app apart from existing ones, conducting thorough research makes a huge difference. When you perform this seriously, you will understand-

  • the current market trends in the healthcare industry 
  • the reasons why your competitions are thriving
  • which platform you can build your app, and much more.

For example, in Q1 2022 alone, there were over 52,565 healthcare apps available on the Google Play Store while the Apple App Store had around $51k+.

So, you should know these market dynamics. It will help in shaping the development and success of your health and wellness app.

Step 3: Choose the Right Features

Based on your research and target audience, determine the features your wellness app will offer. This could include:

  •  Health tracking (e.g., steps, workouts, calorie intake)
  •  Customized workout plans
  •  Diet and nutrition tracking
  •  Meditation and mindfulness exercises
  •  Symptom tracking for specific health conditions
  •  Integration with wearable devices (e.g., fitness trackers, smartwatches)

Step 4: Design a User-Friendly Interface

The first impression of a health and wellness app of your business is developed among the users by offering a highly compelling design. Ensure that the design is responsive and works well on different devices and screen sizes.

Step 5: Develop and Test Your App

Now, the time is to build your health app using reliable app development tools and technologies.

Category Technology
Mobile Development
  • Native Development (iOS/Android) 
  • Cross-Platform Development (React Native, Flutter)
Backend Development
  • Cloud Platforms (AWS, Google Cloud Platform, Azure) 
  • Programming Languages (Python, Java, JavaScript) 
  • Databases (NoSQL, SQL)
APIs & Integrations
  • Wearable Integration (Apple HealthKit, Google Fit) 
  • Payment Gateways (Stripe, PayPal) 
  • Third-Party APIs (Nutrition data, geolocation)
User Interface (UI) & User Experience (UX)
  • UI Frameworks (React Native Elements, SwiftUI) 
  • Design Tools (Figma, Adobe XD)
Security & Data Management
  • Encryption Technologies 
  • Authentication Protocols 
  • Data Privacy Regulations (HIPAA, GDPR)
Analytics & Tracking
  • Analytics Tools (Firebase Analytics, Google Analytics) 
  • Crashlytics & Bug Reporting Tools


When the development process is done by the app developer, it is time to get your testing team to be active. Conducting thorough testing is to identify and fix any bugs or issues before launching.

Step 6: Ensure Data Privacy and Security

Health and wellness apps often deal with sensitive user data. Implement robust security measures to protect user information and comply with relevant regulations such as HIPAA (Health Insurance Portability and Accountability Act).

Step 7: Launch and Promote Your App

Once your health & wellness app is ready, launch it on the appropriate platforms (e.g., App Store, Google Play). Develop a marketing strategy to promote your app and attract users, leveraging social media, influencers, and other channels.

Step 8: Gather Feedback and Iterate

Collect feedback from users to identify areas for improvement. Continuously iterate and update your app based on user feedback and changing market trends to stay competitive.

Final Thoughts

Undoubtedly, the journey to create a health and wellness app has inherent financial factors—a  road with lots of exciting possibilities but also significant financial considerations. We have addressed certain aspects that affect the cost of creating a health and wellness app, namely the technical functionality, complexity of the app, design, the location of your tech partner, as well as other factors that come into play.

On the other hand, this is significant as each app development project is unique, so the cost of such a project can vary based on specific goals and requirements. It is advisable to engage with a wholeheartedly devoted healthcare app development company and get accurate quotes to precisely calculate the cost of your app.

This is where you can make better decisions based on reliable facts and get into the right frame of mind for your mobile app development journey. In case there are any questions left or you need some other tips on this topic, don’t hesitate to contact the ScalaCode team.


Q1: What is the difference between a health app and a wellness app?

A health app is typically focused on tracking and managing specific health metrics, such as calorie intake, exercise routines, and vital signs. On the other hand, a wellness app encompasses a broader spectrum, including mental health, stress management, mindfulness, and overall lifestyle improvement. 

While both types of apps aim to support users in leading healthier lives, a health app tends to concentrate on physical health, whereas a wellness app takes a more holistic approach to well-being.

Q2: What are the common features of health and wellness apps?

The most common features that are easily seen in the health and wellness apps are:

  • Push notification
  • Geolocation
  • Social sharing
  • Social integration
  • Account Creation
  • Analytics

Q4: What are the different categories for the wellness app?

Popular categories of wellness apps include::

  • Weight loss coaching
  • Sleep Cycle
  • Medication tracking
  • Menstrual period tracking
  • Stress and relaxation
  • Pregnancy tracking
  • Hospital selection and appointment tracking 

Q5: What are the different healthcare compliance requirements for developing a health and wellness app?

While creating a health and wellness app, it’s important to keep in mind various healthcare regulations and compliance requirements; some of them are-

  • HIPAA Regulatory Compliance
  • Data Security Regulations (PHI)
  • OSHA Regulatory Compliance
  • FWA Regulatory Compliance
  • Food and Drug Administration (FDA)
  • Federal Trade Commission (FTC)
  • Office of Civil Rights (OCR)
  • ISO IEC 62304
  • Office of the National Coordinator (ONC)
Arpana K

Arpana is an integral member of the iWebServices team, bringing her expertise and dedication to our content marketing and insights efforts. With a talent for creating engaging and informative content, Arpana plays a vital role in ensuring our messaging resonates with our audience. Her keen understanding of market trends and her ability to translate data into actionable strategies make her a valuable asset to our team. Arpana's contributions to our blog are filled with insightful perspectives and practical advice, helping our readers navigate the dynamic landscape of digital marketing.


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